Can you build a future in the swayy off a hammock? I think so. Kickstarter has launched!
A few weeks days ago I sent off two of our newest model hammocks to Backpacker Magazine and GearJunkie. Just to be able to say that seems almost surreal because if you would have told me just 6 months ago that this would be the case, I would have a hard time believing.
I have been working on SWAYY now 3 years and 10 months. At least that is what my LinkedIn account reads. Over this period of time, if I had to count, I would say that most if not all of my friends have asked the question, "Seth, have you thought about Kickstarter?".
Well, today I get to scream from the top of my lungs, YES! I have thought about it, planned it, and am now executing it (with the help of countless friends, family, and God). The life of SWAYY has been a humbling journey, and we are far from finished, but I can honestly say that we have put a tremendous amount of blood, sweat, and tears into this project. I have been telling people that whether good or bad, this project is going to go up in flames! With each day that slowly faded away and the launch grew ever closer I realized more and more of the vital pieces that needed to be added to ensure a successful launch. Honestly, I probably could have done a lot more, but with each new venture, some things get left in the dust - I will pick them up next time for round two because yes, I plan to do this again!
SWAYY is looking to raise $10,000 dollars from this first launch. But, no matter the amount we raise I will count this a success for the reason that I've learned so much fro it all! I know that this experience will direct our path even clearer for the next challenge that awaits (which will probably be fulfilling the orders!).
All of our milestones have been made possible by the close friends and mentors I have been blessed to work beside. Where ever you are, if you could take the next 15 seconds to applaud them, that would be fantastic!
Talk soon! And remember...